Cadbury World is a visitor attraction in Bournville, Birmingham, England, featuring a self-guided exhibition tour, created and run by the Cadbury Company. The tour tells the history of chocolate, and of the Cadbury business.
Cadbury World was opened on 14 August 1990 by Morgan Anderson on Cadbury’s Bournville manufacturing site, and has expanded and developed its content through ‘continuous improvement’. It was formally opened by then Prime Minister John Major on 12 April 1991.
Choc-full of fun, our delicious Cadbury Dairy Milk Freddo is made with fresh milk from British farms, for the perfect frog-shaped treat! Freddo (originally Freddy the Frog in the 1970s) is a chocolate bar brand shaped like an anthropomorphic cartoon frog. Now it’s also an entertaining character at Cadbury World.